Privacy Policy

This Privacy Policy ("Policy") describes how seni108 ("seni108", "we", "us", "our") — the operator of the online casino and sports betting platform accessible at seni108.cam — collects, uses, stores, discloses, and protects the personal data of individuals ("User", "Player", "you") who access or use our platform and associated services.

seni108 is committed to handling your personal data with transparency, integrity, and care. We process personal information only to the extent necessary to deliver our services, maintain account security, comply with applicable legal obligations, and continuously improve the experience for all Malaysian players on our platform.

By registering an account, accessing the seni108 platform, or using any of our products or services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with this Policy, you must not access or use the seni108 platform.

This Policy should be read alongside our Terms & Conditions and our Responsible Gambling policy, both of which form part of the overall agreement governing your use of the seni108 platform.

For the purposes of this Privacy Policy, the following terms have the meanings set out below:

• "Personal Data" means any information relating to an identified or identifiable natural person — including, but not limited to, name, identification number, date of birth, contact details, financial information, and device identifiers.
• "Processing" means any operation performed on Personal Data, including collection, recording, storage, use, disclosure, erasure, or destruction.
• "Data Controller" means seni108, which determines the purposes and means of processing your Personal Data.
• "Third Party" means any natural or legal person, public authority, or body other than the User, seni108, and persons who are authorised to process data under the direct authority of seni108.
• "Cookies" means small text files placed on your device by the seni108 platform that collect and store information about your browsing behaviour and preferences.
• "KYC" means Know Your Customer — the identity verification process required under anti-money laundering and responsible gambling obligations.
• "Platform" means the seni108 website, mobile-optimised site, and related digital services accessible at seni108.cam.

seni108 collects the following categories of personal data from registered Players and platform visitors:

seni108 collects your personal data through the following means:

• Direct submission: Information you provide when registering an account, completing KYC verification, submitting support requests, or updating your account profile.
• Automated collection: Technical data collected automatically when you access the platform, including IP addresses, session data, and device identifiers via cookies and similar tracking technologies.
• Transaction records: Financial data generated through your deposit and withdrawal activity via Malaysian payment methods including Maybank2u, CIMB Clicks, Touch 'n Go eWallet, DuitNow, and FPX.
• Third-party sources: Identity verification data obtained from KYC service providers during the verification process. seni108 uses reputable third-party KYC providers and requires them to handle your data in accordance with applicable privacy standards.
• Communications: Records of your interactions with our support team via Live Chat, WhatsApp, or email.

seni108 processes your personal data for the following purposes:

1. Account creation and management: To register your account, verify your identity, and maintain your account in accordance with our Terms & Conditions.
2. Service delivery: To process your bets, manage your account balance, handle deposits and withdrawals in MYR, and provide access to casino games, live dealer tables, and sports betting markets.
3. Customer support: To respond to your enquiries, resolve disputes, and provide multilingual assistance in Bahasa Melayu, Chinese, and English.
4. Security and fraud prevention: To detect, investigate, and prevent fraudulent transactions, money laundering, unauthorised account access, and other prohibited activities.
5. Responsible gambling compliance: To monitor gaming behaviour and enforce responsible gambling measures, including deposit limits, session limits, and self-exclusion requests.
6. Legal and regulatory compliance: To meet obligations under applicable anti-money laundering (AML), counter-terrorism financing (CTF), and data protection laws.
7. Platform improvement: To analyse usage patterns, optimise platform performance, and improve the overall player experience on seni108.
8. Marketing communications: To send promotional offers and updates to Players who have opted in to receive such communications. You may opt out at any time by contacting our support team.

seni108 processes your personal data one or more of the following legal bases, depending on the specific processing activity:

• Contractual necessity: Processing required to perform our obligations under the agreement with you — including account management, transaction processing, and service delivery.
• Legal obligation: Processing necessary to comply with applicable laws and regulations, including KYC obligations, AML requirements, and record-keeping mandates.
• Legitimate interests: Processing conducted to pursue the legitimate business interests of seni108, including fraud prevention, platform security, and improving the quality of our services — provided such interests are not overridden by your fundamental rights and freedoms.
• Consent: Where we rely on your consent to process personal data — particularly in relation to marketing communications and non-essential cookies — you have the right to withdraw that consent at any time without affecting the lawfulness of prior processing.

seni108 does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. We may share your data in the following limited circumstances:

• Service providers: We engage reputable third-party service providers to support platform operations — including KYC verification providers, payment processors (such as banks and e-wallet operators), IT infrastructure providers, and customer support platforms. All such providers are contractually required to process your data only on our instructions and to maintain appropriate security standards.
• Game content providers: Certain technical data (such as session identifiers) is shared with licensed game content providers (such as Pragmatic Play, PG Soft, and Evolution Gaming) as required to deliver their games within the seni108 platform. These providers are subject to their own data protection obligations.
• Legal and regulatory authorities: We may disclose your personal data to law enforcement agencies, regulatory bodies, financial intelligence units, or courts when required to do so by applicable law or valid legal process.
• Business transfers: In the event of a merger, acquisition, restructuring, or sale of all or part of seni108's business, your personal data may be transferred to the relevant successor entity, subject to equivalent privacy protections.

seni108 retains your personal data for as long as necessary to fulfil the purposes described in this Policy, or as required by applicable law and regulatory obligations. The following general retention principles apply:

• Active accounts: Personal data is retained throughout the period your account remains active and for a reasonable period following account closure to facilitate dispute resolution and legal compliance.
• Financial and transactional records: Transaction histories, deposit and withdrawal records, and KYC documentation are retained for a minimum of five (5) years following the last transaction, in accordance with applicable AML and financial record-keeping requirements.
• Support communications: Records of customer support interactions are retained for up to three (3) years for quality assurance and dispute resolution purposes.
• Marketing data: Where you have opted in to marketing communications, your preferences are retained until you opt out or withdraw consent.

Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised in manner that prevents re-identification, unless further retention is required by law.

seni108 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration, and destruction. These measures include, but are not limited to:

• 256-bit SSL (Secure Socket Layer) encryption for all data transmitted between your device and the seni108 platform.
• Encrypted storage of sensitive data, including financial information and identity documents, at rest.
• Role-based access controls limiting employee access to personal data on a need-to-know basis.
• Regular security audits, vulnerability assessments, and penetration testing of platform infrastructure.
• Two-factor authentication (2FA) availability for all player accounts to protect against unauthorised login.
• Continuous transaction monitoring for unusual or suspicious activity patterns.

Notwithstanding these measures, no method of electronic transmission or storage is completely secure. seni108 cannot guarantee absolute security of data transmitted over the internet. In the event of a data breach that is likely to result in a risk to your rights and freedoms, seni108 will notify affected Players in accordance with applicable legal requirements.

seni108 uses cookies and similar tracking technologies to operate improve the platform. The following categories of cookies are used:

• Strictly necessary cookies: Required for the platform to function. These include session authentication cookies, security tokens, and load-balancing cookies. These cannot be disabled without affecting core platform functionality.
• Functional cookies: Used to remember your language preferences, login status, and display settings between sessions.
• Analytical cookies: Used to collect aggregated, anonymised data about how Players interact with the platform — including pages visited, features used, and session duration. This data helps us identify areas for improvement.
• Marketing cookies: Used with your consent to deliver relevant promotional content. These can be disabled via your account preferences or browser settings.

You may configure your browser to refuse cookies or delete existing cookies. Please note that disabling certain cookies may impair the functionality of the seni108 platform, including the ability to maintain your session or access certain features.

Subject to applicable law, you have the following rights in relation to the personal data that seni108 holds about you. To exercise any of these rights, please contact our support team at [email protected].

The seni108 platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or retain personal data from individuals under the age of 21. Age verification is a mandatory step in the account registration and KYC process, and any account identified as belonging to a minor will be immediately suspended and all associated data deleted in accordance with applicable law.

If you have reason to believe that a person under the age of 21 has registered an account on the seni108 platform, please contact us immediately at [email protected] and we will take prompt action.

The seni108 platform may contain references to third-party services, including payment processors such as Maybank2u, CIMB Clicks, Touch 'n Go eWallet, and DuitNow. When you access any third-party service, you do so under that party's own terms and privacy policy. seni108 has no control over and accepts no responsibility for the privacy practices or content of third-party websites or services.

We recommend that you review the privacy policy of any third-party service you interact with in connection with your use of seni108.

seni108 reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, our data practices, or the services we provide. Where material changes are made, we will notify registered Players via email or a prominent notice on the platform prior to the changes taking effect. The "Last Updated" date at the top of this page reflects the date of the most recent revision.

Your continued use of the seni108 platform following notification of any amendment constitutes your acceptance of the revised Privacy Policy. If you do not agree with the amended Policy, you must cease using the platform and contact our support team to request account closure.

If you have any questions, concerns, or requests regarding this Privacy Policy or the way seni108 processes your personal data, please contact our Data Privacy team through any of the following channels:

• Email: [email protected] — please include "Privacy Request" in the subject line
• Live Chat: Available24/7 on the seni108 platform — ask to be connected to the data privacy team
• Languages: Enquiries accepted in Bahasa Melayu, Mandarin Chinese, and English

We are committed to resolving all privacy-related enquiries promptly and transparently. If you are not satisfied with our response, you retain the right to escalate your concern to the relevant data protection authority under applicable law.